Facebook Inc (FB) "Stories" Are Completely Failing To Catch On

Users Can Now Double Post Instagram Stories To Facebook

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YouTube, which saw both its user base and the portion getting news there grow in 2017, is now the second most common social media site for news.

While Stories, which copies a popular Snapchat feature, has helped increase the amount of time people spend on the app, the feature did not farewell on Facebook. Pictures taken from Instagram's in app camera can be posted to Facebook Story. So it was only logical for the photo-sharing service to add a feature to share stories on Facebook as well.

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The popularity of the stickers above suggests that Instagram users want their followers to know where they are, and how they feel. Apparently this feature is being tested out in Portugal at the moment and it is unclear when it could go live for everyone else, if at all. "We have no other plans to share at this time". The company has also confirmed that stories are coming to the desktop version of Facebook too.

Stories has now been integrated across all of Facebook's products including WhatsApp, Messenger and its core app.

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While a very large share of Twitter users (74%) get news on the site, its user base is significantly smaller than Facebook's or YouTube's, resulting in a smaller overall reach for news: 11% of US adults get news on Twitter. It's entirely possible that Facebook could decide not to move forward with this, but it does present the opportunity to further promote its Stories feature and keep Snapchat's growth at bay.

The Verge calls the test quite sad and desperate, as if Facebook is doing everything it can to goad audiences into using Stories on its own platform.

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